Year 2020 And Digital Marketing Strategies Of A Digital Marketing Company India
Modern day businesses have to face intense competition in their respective niches and to excel and stay ahead; they have to adopt different strategies and policies. One of them is availing services from a reputed digital marketing India and this step is seeing an upwards trend for several years now. The reason is that these India based companies have been delivering very high quality results, thereby enhancing dependency on themselves more and more. One more reason is that they are always updated and are pretty aware of what future is going to be like in this industry. Something similar has happened here as we have come up with some top trends that a digital marketing India company would use in 2020.
1) Leveraging The Growing Popularity Of Social Media Influencers
- Influencer marketing has already been a part of digital marketing strategy for quite some time now, but remember that it was just a small part.
- But it has been estimated that in 2020 and beyond, influencer marketing will grab a major portion the SEO services India offered by a digital marketing India company.
- These influencers would be used by top brands too to make sure that they get more traffic on their e-commerce website as well as better conversion rate too.
- The bottom-line is that this year, 2020 is going to see a massive rise in the popularity of influencer marketing.
2) Streaming Video Ad Engagement & Vlogging Taking 2020 By Storm
- Video ads streaming has performed really well in the year 2019 and is expected to perform the same way this year too and thus, it will also be used aggressively by every SEO company India.
- The reason behind the same is that online viewers have shown to have a higher attention span to both ads as well as its content while watching videos.
- Moreover, it has also been studied that videos on social networks, website, live videos on Facebook Live and Instagram Live have a viewership 3x longer than videos that aren’t live.
- The bottom-line here is that 2020 is the right time for every digital marketing company India to start focusing more upon video ads and vlogs and adopt them as an important part of their SEO services India.
3) Interactive Content & Emails
- In the past few years, it has been observed that Interactive content was searched by the audience more and this is going to continue the same way in 2020 too.
- Therefore, it is anticipated that a digital marketing company India will shift their attention more towards what they want in the firm of AR/VR, quizzes, 360-degree videos, etc.
- Then, they will also focus on the good old method of email marketing that has managed to survive for all these years amidst other SEO services India.
- However, the format and the looks of the newsletters or emails would get changed for sure as they will get more interactive and attractive that earlier.
Experts of digital marketing company India believe that the emerging advancements in the technology will be the biggest game changer as far as digital marketing and SEO services India are concerned. There will be the arrival of 5G and then, AI will get even more intelligent, thereby making it even more challenging and thrilling to generate results for their respective clients.