WooCommerce SEO is easy, but not easy enough to be done through DIY, because there are so many minor and major elements to take care of and use while devising the strategy. Experts say that in the lack of proper understanding of this element, it is almost impossible to even use it and also creating a strategy for its SEO.
A reputed SEO company in India could help you in this with its step-by-step approach in devising the strategy. Here in this post, we will cover some major steps, but only after understanding what WooCommerce is.
WHAT IS WOOCOMMERCE?
An open-source plug-in built to be used in Wordpress is given the name of WooCommerce and in the majority of cases; it is used in e-commerce websites built on this platform. The nature of being open-source gives experts from a WooCommerce SEO company the opportunity to customize it, optimize it the way they want.
STEPS TO TAKE IN WOOCOMMERCE SEO
WORDPRESS SEO SETTING UP
The process will begin by the experts from SEO company in India setting up the SEO for WordPress and it is only after this that we can think about the SEO of WooCommerce plug-in.
WRITE PRODUCT SEO TITLES
In the next step, optimizing WooCommerce products for SEO would be conducted and the process is same as optimizing blog posts for SEO. It is very important to write SEO-friendly title, descriptions, etc. of the products because they are the first thing that search engine would crawl in the event of a search query. You can use keywords that you think your customers will use when searching for the product.
ADD PRODUCT SEO DESCRIPTIONS
The next step involves writing down SEO friendly product descriptions and this is also as important as the titles because search engines are going to use it to flash below the product. The description should be compelling and a kind of force, pulling the audience to take further action.
OPTIMIZE PRODUCT SLUG
Just in case, you are unaware, slug is basically the nice name used by WordPress in the URL and WooCommerce works here by using it as the product title. The experts will make sure that the default slugs have the necessary keywords included in it.seo