It is said that with ecommerce websites, tests and challenges never end. The first challenge is of course of setting up an updated and trending website and then, the next test is related to its SEO. These challenges are seen in WordPress platform too, if you have chosen it for ecommerce website development. But the relieving factor is that WooCommerce plugin used in Wordpress is itself an SEO-friendly plugin and has several features that help in the SEO of your website.
The only point is that alongside this, you will have to avail services from WooCommerce SEO experts because they will use the following methods to boost up your ecommerce portal’s viewership.
PERFORM A WEBSITE SEO AUDIT
These professionals from the chosen ecommerce website maintenance company will perform the SEO audit of your website and invest a good amount of time in reviewing your current analytics. They will identify the pages that are effectively attracting both search engines as well as viewers and then, work on pages that are totally ineffective. They will also see what keywords you currently rank for and apart from this, they will also focus on technical issues such as duplicate content, broken links, etc.
ALLOW REVIEWS ON PRODUCT PAGES
WooCommerce SEO experts will move ahead from the website SEO audit to review the entire website because it’s an important thing. These reviews are also given by customers and they are a kind of social proof that your website is trustworthy and dependable. These experts recommend that you should allow reviews on your product description pages on your ecommerce website because they add legitimacy to your brand and not to mention, help enormously in SEO.
ANALYZE YOUR CURRENT BACKLINKS
If SEO is the backbone of digital marketing, the backbone of SEO is the backlinks and this is why these WooCommerce SEO experts will focus specially on them. They will analyze what links you’ve already earned and also, what websites are linking to yours now. The most important thing that they will focus on is what relative value do those links have in terms of authority, relevance, and how much traffic they send your way.
